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Employee Stock Options: How Grants and Vesting Work

Employee stock options from the employer side: how a grant works, vesting, the strike price and 409A valuation, ISOs versus NSOs, and the tax rules.

Nick Anisimov

Nick Anisimov

FirstHR Founder

Benefits•
•
24 min

Employee Stock Options

Written for the person signing the grant rather than the person receiving it. What a grant commits you to, how vesting and the cliff work, why the strike price needs a valuation before you can name it, ISOs against NSOs and who can hold each, the tax at grant, exercise and sale, the ninety day window that decides whether a grant was ever real, and what the option pool takes from your ownership

Almost everything written about employee stock options is written for the person receiving them: how to read an offer, what the numbers mean, whether to exercise. This guide is for the person on the other side of the table, who has to decide whether to grant anything at all, how much and on what terms, and who then administers the result for the next decade.

That gap has a cost. A grant takes an afternoon and creates obligations that outlive most of the people who receive them. You are setting a price that has to be defensible to the IRS and choosing between two option types with different tax treatment and different eligible recipients. Through one clause about post-termination exercise, you are also quietly deciding whether the grant will ever be worth anything.

What follows is the employer view of all of that. It starts with what a grant is, how vesting and the cliff work, why the strike price needs a valuation before you can name it, and incentive stock options (ISOs) against nonqualified stock options (NSOs). Then come the tax at each of the three moments that matter, the ninety day window and what extending it does, the option pool and what it takes from your ownership, and what the administration really costs.

I run FirstHR, which handles onboarding, records and the people side of a small business rather than cap tables, so I am writing this as a founder who has been through the decision. This is general information and not tax or legal advice. Equity compensation is one of the few areas where the advice is genuinely worth paying for, and you should take it from a tax adviser and a lawyer before you grant anything.

TL;DR
A stock option is a right to buy a fixed number of shares at a fixed price, exercisable on a vesting schedule, conventionally four years with a twelve month cliff. The strike price must be at least fair market value at grant, which for a private company means a 409A valuation. ISOs go only to employees; NSOs go to anyone.

What a Stock Option Is

A stock option is a contractual right to buy a fixed number of shares at a fixed price for a fixed period. It is not stock, and granting one transfers nothing until somebody pays the strike price.

Definition
Employee stock option
A right granted by a company to an employee or service provider to purchase a stated number of shares at a stated price, exercisable over a stated period and usually conditional on continued service. The holder has no shares, no votes and no dividend rights until the option is exercised and the price is paid. Options come in two forms: incentive stock options, restricted to employees, and nonqualified stock options, which have no such restriction and are taxed as compensation on exercise.

The distinction between an option and a share is where most of the confusion starts. Granting somebody one hundred thousand options does not give them one hundred thousand shares. It gives them permission to buy one hundred thousand shares, at a price you set today, if they are still here and if they can find the money.

$100k
annual ceiling on ISO value first becoming exercisable per person
4 yrs
the conventional vesting period, with a twelve month cliff
90 days
the default window to exercise after employment ends
10 yrs
the maximum term of an incentive stock option

Six terms define a grant, and they sit in the grant agreement rather than the offer letter.

The number of shares
A fixed count, not a percentage. Percentages move every time you issue anything, and a grant expressed as a percentage is a promise you cannot keep.
The strike price
What the holder pays per share to convert the option into stock. It has to be at least fair market value on the date the board approves the grant.
The grant date
The date of board approval, not the date of the offer letter and not the start date. It sets the strike price and starts every clock in the agreement.
The vesting schedule
When the option becomes exercisable, usually over four years with a twelve month cliff. Vesting is about earning the right to buy, not about receiving shares.
The term
How long the option survives if nothing else happens. Ten years is the ceiling for an incentive stock option and the normal figure for everything else.
The post-termination window
How long somebody has to exercise after they stop working for you. Ninety days is the default, and it is the single term with the most human consequence.
Six terms, and five of them get copied from a template without discussion. The sixth, the post-termination window, is the one your people will actually feel.

How a Grant Works

A grant becomes real when the board approves a specific number of shares at a specific price for a named person under a written plan that already exists. Not when you say it in an interview, and not when it appears in an offer letter.

The sequence runs in one direction, and skipping a step is expensive to undo. First you adopt an equity incentive plan, the document that states how many shares can ever be issued under it and who is eligible. Then you obtain a valuation. Then the board approves each grant. Then the grant agreement is signed and the cap table, your record of who owns what, is updated.

Incentive stock options add two time limits to that first step. Under 26 U.S.C. 422, the plan must be approved by shareholders within twelve months before or after it is adopted, and options have to be granted within ten years of the earlier of adoption or approval.

What goes into an offer letter, if anything, is a description of what the board will be asked to approve. It is worth being explicit about that in the letter itself, because a candidate who reads a share number as a promise and then receives a different number after a board meeting has a legitimate grievance.

One piece of housekeeping trips up small companies. A compensatory grant of securities by a private company still has to fit inside an exemption from securities registration, federally and in each state where a recipient lives. It is routine work for a lawyer, and it stops being routine two years later when nobody has looked at it.

Vesting and the Cliff

Vesting is the schedule that decides when an option becomes exercisable. The convention is four years with a one year cliff: nothing vests for twelve months, then a quarter vests at once, then the rest vests monthly.

0%
Months 1 to 11Nothing vests during the cliff. Somebody who leaves in month eleven leaves with nothing, which is the entire purpose of the design.
25%
Month 12, the cliffA quarter of the grant vests in one movement on the first anniversary of the vesting start date. This is the moment the grant becomes real.
up to 97.9%
Months 13 to 47The remaining three quarters vest monthly, at one forty-eighth of the total grant each month. Some plans vest quarterly instead, which is easier to administer.
100%
Month 48Fully vested. The option is still an option: it expires unexercised at the end of its term or shortly after employment ends, whichever comes first.
Four years with a twelve month cliff is a convention rather than a rule. You can choose anything, and almost nobody does, because every candidate who has seen equity before expects this shape.

The cliff has a specific job, and it is worth naming honestly: a hire who does not work out costs you nothing in ownership. Twelve months is long enough to know whether somebody is right, and the cliff means a departure at month ten leaves the cap table exactly as it was. For a small company where every point of ownership matters, that is a real protection.

It also produces the ugliest conversation in equity compensation, which is the person let go at month eleven. Whether you accelerate anything in that situation is a judgment call rather than a rule, and the time to think about it is when you write the plan, not in the meeting.

Two variations are worth knowing about. Accelerated vesting on a change of control, usually structured to require both an acquisition and a termination, is a negotiating point for senior hires rather than a standard term. Vesting start dates that predate the grant date are also common, for instance where somebody consulted before joining, and they are fine so long as the agreement says so.

Strike Price and the Valuation

The strike price is what the holder pays per share on exercise, and it must be at least the fair market value of the stock on the grant date. For a private company, establishing that number means obtaining a 409A valuation before any grant is made.

The reason is in the tax rules. A stock option is exempt from the deferred compensation regime of section 409A only where all of these hold: it is over service recipient stock; the exercise price is never less than fair market value on the date of grant; its exercise is taxed under section 83, the tax code's rule for property received for services; and it contains no additional feature for deferring compensation.

That test covers nonqualified options. An incentive stock option sits outside 409A under a separate rule for statutory options, and it keeps that status only while it meets section 422, which includes a strike price of at least fair market value. Both rules are set out in 26 CFR 1.409A-1.

Set the strike price below fair market value and the option is no longer exempt. At that point a set of penalties applies to the person holding it rather than to you.

Do Not Pick the Strike Price Yourself
The number cannot be reasoned out from your last funding round, your revenue, or what feels fair to a new hire. The regulations give a presumption of reasonableness to a valuation determined by an independent appraisal made no more than twelve months before the grant. A separate presumption covers illiquid start-up stock: the valuation has to be made reasonably and in good faith, evidenced by a written report, by somebody with significant relevant experience. That is generally taken to mean at least five years in business valuation, financial accounting, investment banking, private equity, secured lending or something comparable. Guessing produces a grant that is a liability for the recipient.

In practice this means a valuation before your first grant, then a refresh roughly every twelve months, and an additional refresh whenever something material happens. A priced funding round is the obvious material event. So is a signed term sheet, a large acquisition offer, or a change in the business that would move the number in either direction.

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ISOs and NSOs

Incentive stock options (ISOs) can be granted only to employees of the company, its parent or its subsidiary. Everybody else, meaning contractors, advisors and non-employee directors, can only receive nonqualified options (NSOs).

That rule settles most of the question for a small company. Your advisors get NSOs because there is no alternative. Your employees can get either, and the reason to prefer ISOs is that they are better for the recipient, not for you.

ISOs carry statutory conditions, and an option that fails any of them is simply an NSO. The plan must be shareholder approved. The strike price must be at least fair market value at grant. The term cannot exceed ten years. The option is not transferable except by will or the laws of descent and distribution, so the holder cannot sell or give it away during their lifetime.

Two further rules turn on the individual holder. Somebody owning more than ten percent of the combined voting power can only receive an ISO priced at 110 percent of fair market value with a term of five years or less. And the aggregate value of stock for which ISOs first become exercisable in a calendar year cannot exceed $100,000 per person, with the excess treated as nonqualified.

QuestionIncentive stock optionNonqualified stock option
Who can receive oneEmployees of the company, its parent or its subsidiary onlyAnyone: employees, contractors, advisors, non-employee directors
Tax at grantNone, where the strike price is at least fair market valueNone, where the strike price is at least fair market value
Tax at exerciseNo ordinary income and no withholding, but the spread counts for alternative minimum taxThe spread is wages: income tax withholding, Social Security, Medicare and federal unemployment tax
Employer reporting at exerciseForm 3921 to the employee and to the IRSW-2 wages, with the spread also shown in box 12 under code V
Tax at saleAll gain is capital gain if held two years from grant and one year from exerciseCapital gain or loss measured from the value at exercise
If the shares are sold earlyDisqualifying disposition: the spread becomes ordinary compensation incomeNot applicable, the compensation was taxed at exercise
Your corporate deductionNone on a qualifying disposition, a deduction on a disqualifying oneA deduction equal to the spread reported as wages
Annual limit$100,000 of stock value first exercisable in a calendar year, per personNone
Maximum termTen years, or five years for a more than ten percent shareholderWhatever your plan says
After employment endsMust be exercised within three months to keep the treatmentNo statutory deadline, your plan decides

The last row explains why the ninety day window exists. The first row explains why most small company cap tables end up carrying both types at once.

Tax at Grant, Exercise and Sale

Nothing is taxed at grant for either option type, provided the strike price is at least fair market value. The difference between the two shows up at exercise, and again at sale.

Take the nonqualified option first, because it behaves like payroll. When somebody exercises, the spread between what they paid and what the stock is worth that day is compensation. It goes through payroll like any other wages: income tax withholding, Social Security and Medicare, and federal unemployment tax.

The spread also appears on the W-2, with the same amount shown separately in box 12 under code V, per the IRS Instructions for Forms W-2 and W-3. You take a corporate deduction for it. From that point the shares have a tax basis equal to their value at exercise, so any further rise or fall is capital gain or loss.

The incentive stock option is quieter at exercise and noisier later. There is no ordinary income and no withholding when it is exercised, which the IRS confirms in its guidance on stock options. If the holder then sells the shares more than two years after the grant date and more than one year after exercise, the entire gain is long term capital gain, and you get no deduction at all.

Selling sooner is a disqualifying disposition: the spread becomes ordinary compensation income for the holder, and you get a deduction for the same amount. The catch for you is easy to miss. Your corporate deduction from ISOs is contingent on employees breaking their own holding periods, which is not something to plan around and not a reason to grant.

Withholding on an NSO exercise follows the ordinary supplemental wage rules, exactly as it does for a bonus. The problem is not the rate but the mechanics: a large exercise can produce a withholding obligation bigger than the paycheck it sits in, and payroll has to be told before it happens.

The Alternative Minimum Tax

Exercising an incentive stock option and holding the shares adds the spread to alternative minimum taxable income, which can produce a tax bill on a paper gain in a company whose stock cannot be sold.

This is the part of ISO treatment nobody explains at the offer stage and everybody discovers in April. The favorable tax treatment is real, but it is bought with an exposure that arrives before any money does. Somebody exercises an option on shares worth far more than they paid, receives nothing in cash, and may owe alternative minimum tax on the difference.

The Tax Bill With No Cash Behind It
The alternative minimum tax is a parallel calculation with its own exemption and its own rates of 26 and 28 percent. According to IRS Revenue Procedure 2025-32, the 2026 exemption is $90,100 for unmarried individuals, phasing out from $500,000 of alternative minimum taxable income, and $140,200 for married couples filing jointly, phasing out from $1,000,000. Those phase-out thresholds fell substantially for 2026. Under 26 U.S.C. 55, the exemption also now phases out at 50 cents per dollar instead of 25, twice as fast as before, so a large ISO exercise reaches the tax sooner than it used to. An employee exercising a significant grant in a private company can owe real money on a gain they cannot sell to pay for. Tell people this before they exercise, not afterward.

You are not their tax adviser and should not act like one. What you can do is make sure nobody exercises in ignorance. A plain paragraph in the grant agreement and a reminder at the point of exercise cost nothing, and they prevent somebody discovering a five figure bill and tracing it back to a benefit you gave them.

It is also an argument for being deliberate about who receives ISOs. The treatment is better in theory. Whether it is better in practice depends on whether the person can carry the exposure, and for junior employees the honest answer is frequently no.

The Window After Somebody Leaves

The default post-termination exercise window is ninety days, and the reason is statutory rather than customary: an incentive stock option must be exercised within three months of employment ending or it stops being an incentive stock option.

The statutory condition is that the holder has to have been an employee of the company, its parent or its subsidiary at all times from the grant date until the day three months before exercise. That period extends to one year where the employee is permanently and totally disabled. Ninety days is simply the drafting convention that sits inside three months.

The human consequence is severe and mostly unintended. Somebody works for you for four years, vests their entire grant, leaves, and then has three months to produce the strike price for every share plus whatever tax follows. For a grant of any size at a company that has grown, that is a sum most employees cannot raise.

When the leaver cannot raise it, the grant they earned expires unexercised and the shares go back into the pool. The equity you thought you were paying them turned out to be conditional on their savings.

Post-termination windowEffect on ISO statusEffect on the leaverEffect on you
90 days, the defaultPreserved, since the statute allows three monthsMust fund the strike price and any tax within three months or lose everything vestedUnexercised options return to the pool and the cap table stays tight
One year on disabilityPreserved, the statute allows a year in that caseMore time to find the money in the worst possible circumstancesRarely used, and worth having in the plan document anyway
Two to five yearsLost three months after employment ends, the option becomes nonqualifiedNo forced exercise, but a later exercise is a wage event with withholdingYou must collect withholding from somebody no longer on your payroll
Seven to ten years, the full termSame, nonqualified from month four onwardsThe most generous version, and the one candidates increasingly ask forFormer employees remain on the cap table for the life of the company

Extending the window is defensible and it is not free. Leavers stay on the cap table for years, which complicates every financing and every shareholder signature. You inherit a withholding problem, because a nonqualified exercise by a former employee is still wages. And you lose the recycling of forfeited options back into the pool.

What matters most is deciding once, writing it into the plan, and applying it to everybody. Deciding case by case, under pressure, for the departing employee who is upset, is how a company ends up with four different windows on one cap table.

Notice of Post-Termination Exercise Window
NOTICE OF POST-TERMINATION EXERCISE WINDOW

[Company Name]
To:
From:
Date sent: [MM/DD/YYYY]
This notice sets out the options you hold, what has vested, and the date by
which vested options must be exercised. Send it in the week the person leaves,
not in the week the window closes.
The equity incentive plan and your grant agreement govern. Where this notice
and those documents differ, those documents control.
1. YOUR GRANTS

Grant date | Type | Shares granted | Vested | Unvested | Exercise price per share
[MM/DD/YYYY] | [ISO/NSO] | [ ] | [ ] | [ ] | [ ]
[MM/DD/YYYY] | [ISO/NSO] | [ ] | [ ] | [ ] | [ ]
[MM/DD/YYYY] | [ISO/NSO] | [ ] | [ ] | [ ] | [ ]
Vesting was calculated through your last day of employment.
Unvested options: [treatment stated in the plan]
2. THE DEADLINE

Last day of employment: [MM/DD/YYYY]
Exercise window under the plan: [ ] days from that date
Last day to exercise: [MM/DD/YYYY]
Vested options not exercised by that date expire. They cannot be reinstated
afterward, and we cannot extend the date for one person.
3. WHAT AN EXERCISE COSTS

Vested shares multiplied by the exercise price is the amount payable to the
company to receive the shares.
Total payable if you exercise everything vested:
Partial exercise permitted: [ ] Yes [ ] No
Payment methods we accept: [ ]
Any amount we are required to withhold at exercise: [ ]
4. HOW TO EXERCISE

•Send the signed exercise notice to _______
•Deliver payment by [method] so that it arrives on or before the date above
•We will confirm receipt in writing and issue the shares
•We will update the cap table and send you the closing documents
•Questions about the plan or these numbers: _______
If you decide not to exercise, tell us, so the options can be closed out and
the record kept straight.
5. TAX

We cannot advise you on your taxes and nothing here is tax advice. The tax
outcome of exercising depends on the type of option, when you exercise, what
the shares are worth on that day, and your own circumstances. Some of it can
land before there is any way to sell the shares. Talk to your own tax adviser
before you exercise, not afterward.
The type of each grant is shown in section 1, and the treatment of an incentive
stock option changes if it is exercised after the period allowed by the tax
rules following the end of employment. Your adviser can tell you what that
means for you.
6. ACKNOWLEDGMENT

I have received this notice and I understand the date by which I must act.
Name:
Signature: Date:
Sent by: Method: [ ] Email [ ] Post [ ] In person
Copy filed on: [MM/DD/YYYY] Deadline entered in the tracker: [ ] Yes

This is a sample form for general information only. It is not legal or tax
advice. Equity compensation is governed by your plan documents, by securities
law and by federal and state tax law. Have counsel review this notice before
you use it.
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The Option Pool and Dilution

The option pool is a block of shares reserved under the plan for future grants, and it dilutes existing shareholders the moment it is authorized on a fully diluted basis, not when options are actually granted from it.

That timing is the part founders get wrong. A fully diluted count treats every reserved share as already issued. Here is the arithmetic on a company with two founders and eight million shares between them.

StageFully diluted sharesFounder ownership
Two founders, no pool8,000,000100 percent
A 1,000,000 share pool is authorized9,000,00088.9 percent
400,000 options granted out of that pool9,000,00088.9 percent, unchanged
A leaver forfeits 100,000 unvested options9,000,00088.9 percent, the shares return to the pool
The pool is topped up by 500,000 before a round9,500,00084.2 percent

Two conclusions follow. First, creating or enlarging the pool is the dilutive act, and granting from an existing pool changes nothing about your ownership percentage on a fully diluted basis.

Second, the pool top-up is a negotiating point in every priced round. Investors normally require it to happen before their money goes in, which means the dilution falls on existing shareholders rather than being shared with the incoming investor.

Size the pool from a hiring plan rather than a percentage you read somewhere. A pool built from real roles survives an investor conversation. A pool built from a rule of thumb tends to be either too small to hire with or larger than you needed to give up.

Equity is also the component of total compensation that is easiest to over-weight, because it is the one that never shows up in the bank balance. A grant that costs nothing this month can cost a great deal of ownership over the four years it takes to vest.

A written compensation philosophy stating how equity is banded by level is worth more than any individual grant decision. It gives every offer the same starting point, and it stops the most persistent negotiator setting the precedent for everybody hired afterward.

How much equity to grant each hire

Size an individual grant backwards from total compensation rather than forwards from a percentage. Decide what the role pays at market in cash, work out how far below that you are actually offering, and grant equity meant to cover the gap across the four year vest. That is arithmetic a candidate can check, which ends the argument faster than a benchmark does.

Converting the gap into a share count needs one price, and the defensible one for startup equity is your current 409A common valuation rather than the preferred price your investors paid. Divide the four year shortfall by that per share figure and round to a legible number. The preferred price makes any grant look larger and sets up a conversation you will lose at the next round.

Two habits stop the bands drifting once you have them. Write down the range for each level before you make an offer rather than after it, and give refresh grants a rule of their own, typically a smaller annual grant on its own four year schedule, so the person hired in year one does not quietly fall behind the person hired in year three.

What the Administration Costs

The grant takes an afternoon. The administration is permanent, and it is the part nobody budgets for.

Here is the recurring work, in the order it tends to arrive.

1
Board approval for every grant
Each grant needs a board consent recording the recipient, the share count, the strike price and the vesting terms. Batching grants into a monthly or quarterly approval keeps this off your calendar.
2
A cap table that stays current
Grants, exercises, forfeitures, expirations and pool top-ups all have to be recorded as they happen. Reconstructing a neglected cap table during diligence is slow, expensive and badly timed.
3
A 409A refresh on a schedule
Generally annually, and additionally whenever a material event moves the value. Grants made on a stale valuation are the classic way a tidy program develops a problem.
4
Form 3921 for every ISO exercise
The employee copy goes out by the end of January following the year of exercise, and the IRS copy by the end of February on paper or the end of March electronically.
5
Electronic filing once you cross the threshold
The threshold is ten information returns in aggregate across all types, so a few ISO exercises plus your ordinary payroll and contractor filings will usually put you over it.
6
Payroll handling for every NSO exercise
The spread is wages in the period it happens: withholding, payroll taxes and W-2 reporting. Payroll needs advance notice, because the sums involved can dwarf ordinary pay for that period.
7
Tracking exercise windows for leavers
Every departure starts a clock. Somebody has to notify the leaver, record the deadline and process either the exercise or the expiry. This is where grants most often lapse by accident.
8
Answering questions from employees, forever
People will ask what their options are worth, what happens if they leave, and what the tax will be. You can answer the first two. The third goes to their own adviser.

Those eight items reduce to three registers, and the file below is those three: what was granted and on what valuation, whose exercise window is running, and which exercises still need payroll or a Form 3921.

Option Grant and Exercise Window Tracker
ABCDEFGHIJKL
1HolderEmployee or service providerGrant typeBoard approval dateShares grantedExercise price per share409A valuation datedVesting startCliff dateFully vestedExpiry dateAgreement signed
2EmployeeISO
3Non-employeeNSO
4
5
6
7
8
9
10The board approval date is the grant date. Do not enter the offer letter date or the start date here.

Form 3921 trips people up. It is filed by the corporation for each transfer of stock on the exercise of an incentive stock option under section 422(b), and the details sit on the IRS page for Form 3921. It is per exercise rather than per employee, and it falls due alongside everything else in payroll.

The electronic filing threshold trips up the same people. Once you file ten or more information returns in aggregate across all types, counting W-2s and 1099s alongside any Form 3921, the whole set has to go electronically rather than on paper.

None of this is difficult. All of it is continuous, and it does not stop when hiring does. That is the honest argument for granting equity to fewer people in larger amounts, because the administrative cost per grant is the same whether it is for five thousand shares or fifty thousand.

The Other Forms of Equity Compensation

An option is one instrument among several. Equity compensation also covers restricted stock, restricted stock units, employee stock purchase plans and the cash settled alternatives used by companies whose shares nobody can buy. Which one fits depends on two questions: can the stock be priced, and can it eventually be sold.

InstrumentWhat the recipient getsWhen tax landsWhere it fits
Stock option, ISO or NSOA right to buy shares at a fixed priceAt exercise, then again at saleThe default for a private company with a plausible exit
Restricted stockActual shares, forfeitable until vestedAt vesting, or at grant with a section 83(b) electionVery early, while the stock is worth almost nothing
Restricted stock unitA promise of shares on a future dateAt settlement, whether or not the shares can be soldLater stage, where there is liquidity to cover the withholding
Employee stock purchase planThe right to buy at a discount through payroll deductionsMostly at sale, under section 423Companies with a traded share price
Phantom stock or appreciation rightsA cash payment that tracks the share valueAs wages, in the period it is paidClosely held businesses that will never be sold

What an employee stock purchase plan is

An employee stock purchase plan, or ESPP, lets employees buy company stock through payroll deductions at a discount. The statutory version in section 423 of the Internal Revenue Code can price shares at 85 percent of fair market value, and the discount itself is not taxed on the purchase.

The conditions are tight. Shareholders approve the plan within twelve months before or after adoption. It has to be open to substantially all employees rather than a chosen few, with narrow exclusions for short service, part time and seasonal staff. Nobody holding 5 percent or more of the company may take part.

Two ceilings then apply. Each participant can accrue no more than $25,000 of stock value a year, measured when the option is granted rather than when it is bought. Offering periods run to 27 months, or to five years where the price is fixed as a percentage of value at exercise.

For a private small business this is usually theory rather than a plan. A discount means nothing without a market price to discount, and a purchase means nothing without a way to sell afterward.

Companies that do run one take on a filing duty. They file Form 3922 for each transfer of legal title to shares bought under the plan where the purchase price was below the shares' value on the grant date, or was not fixed on that date.

The instrument that deserves more attention from small employers is the last row of the table. Where a business is profitable, closely held and not for sale, phantom stock or an appreciation right pays the same economics in cash, taxed as wages, without putting anybody on the cap table.

Where Founders Get This Wrong

Six patterns, and the first two account for most of the damage.

Promising equity in an interview and papering it later is first. The grant date, and therefore the strike price, is set by board approval. A candidate told a number in March who is granted in July at a higher valuation has been given something different from what they accepted, and that is a conversation you will lose.

Setting a strike price without a valuation is second. It is the most expensive shortcut available in this area, and the penalties fall on the employee rather than on you, which makes it worse rather than better.

Expressing grants as percentages is third. Percentages move every time you issue a share. A grant agreement carries a share count, and a percentage mentioned in an offer conversation becomes a grievance the moment the next round closes.

Treating equity as free is fourth. It is the most expensive currency you have and the invoice simply arrives later. Granting generously because it does not touch this month's cash is how founders end up owning far less of their company than they meant to.

Ignoring the exercise window is fifth. A ninety day window quietly converts a four year grant into something that only benefits employees with savings. That may be the trade you want. It should not be one you make by accident because it was in the template.

And granting equity in a business that will never be sold is sixth. An option with no plausible liquidity event is a piece of paper, and a cash bonus or profit share does the same job honestly. Equity is not automatically part of a good small business benefits package.

If you are still deciding whether to offer equity at all, test your situation against the two lists below. The pros are the circumstances where equity earns its cost, and the cons are the ones where it wastes it.

Pros
There is a plausible path to an acquisition or a public market, so the option can eventually become money
You cannot pay market cash and the people you want understand and accept the trade
You want long horizon alignment from a few senior people rather than broad participation
You can pay for a valuation, a lawyer and ongoing cap table administration
You are willing to explain the tax consequences before anybody exercises anything
Cons
The business is profitable, closely held and will never be sold, so the option is unexercisable in practice
You want to reward performance this year, which cash and a bonus plan do better
You are granting to avoid a difficult conversation about salary
Nobody in the company can carry the ongoing administration
You are choosing equity because it feels free, which is how it gets over-granted
What worked for me
The decision I got right, almost by accident, was writing the post-termination exercise window into the plan before I had anybody to apply it to. I picked it in a quiet week with no personalities attached and wrote it down. Eighteen months later somebody left in circumstances that were difficult for both of us, and the window question came up within a day. Having an answer that predated the situation, and applied to everybody equally, took the subject out of the argument. The decision I got wrong was talking about equity in interviews before the plan and the valuation existed. It cost me a candidate, because by the time I could grant anything the number I had mentioned was no longer the number I could offer.

If your situation passes that test, do the work in order. Adopt the plan with the post-termination window already written into it, and size the pool from your hiring plan. Get the valuation, then have the board approve each grant. Set up the reporting before the first exercise, not after it. And have a tax adviser and a lawyer review the plan before the first grant goes out.

Key Takeaways
A stock option is a right to buy a fixed number of shares at a fixed price, not stock itself, and nothing transfers until somebody pays the strike price.
Four years of vesting with a twelve month cliff is the convention, and nothing vests at all before the cliff date falls.
The strike price must be at least fair market value on the grant date, which for a private company means a 409A valuation before any grant is made.
Incentive stock options go only to employees of the company, its parent or its subsidiary, and are capped at $100,000 of stock value first becoming exercisable per person per calendar year.
An NSO exercise is a wage event with withholding and a corporate deduction, while an ISO exercise produces neither but puts the spread into the alternative minimum tax calculation.
The ninety day window after somebody leaves exists because ISO treatment ends three months after employment does, and it decides whether a grant was ever worth anything.

Frequently Asked Questions

What are employee stock options?

Employee stock options are contracts that let an employee buy a set number of company shares at a price fixed up front, known as the strike price, during a limited period. Holding an option is different from holding stock. The holder owns nothing, votes on nothing and receives no dividends until they exercise the option and pay for the shares. Seen from the employer's side, a grant takes no cash out of the business now and takes ownership out of it later. The right to exercise builds up over a vesting schedule, most often four years with a twelve month cliff, and the option lapses at the end of its term or soon after the holder leaves your employment, whichever happens first.

What is the difference between an ISO and an NSO?

An incentive stock option, or ISO, is a statutory option carrying preferential tax treatment for the holder that can only be granted to employees of the company, its parent or its subsidiary. A nonqualified stock option, or NSO, has no such restriction and can go to contractors, advisors and non-employee directors. The split matters most at exercise. An ISO produces no ordinary income and no payroll withholding on exercise, although the spread counts for alternative minimum tax. An NSO exercise is a wage event: the spread between the strike price and the value of the stock is compensation, subject to withholding and payroll taxes and reported on the W-2. ISOs also carry a $100,000 annual limit, above which the excess is treated as an NSO.

Do I need a 409A valuation to grant stock options?

In practice, yes, if your company is private. An option stays outside the section 409A deferred compensation rules only if its exercise price can never be lower than the fair market value of the underlying stock on the day of the grant. Without a public market nobody can look that value up, so it has to be established. The regulations presume the figure is reasonable when it comes from an independent appraisal dated no more than twelve months before the grant. Illiquid start-up stock has its own safe harbor, which calls for a written report from somebody with significant relevant experience. Choosing a strike price on your own, with nothing behind it, is the most common way a small company hands a tax problem to the very people it set out to reward.

What is a typical vesting schedule for startup equity?

Four years with a one year cliff is the convention almost everybody uses. For the first twelve months nothing vests at all. When the first anniversary of the vesting start date arrives, a quarter of the grant vests at once, and the other three quarters follow in equal monthly slices of one forty-eighth of the total, so the whole grant has vested by month forty-eight. Some plans vest quarterly instead, which is simpler to run and barely changes anything for the recipient. Nothing stops you designing a different schedule, but few employers do, because candidates who have seen equity before read any departure from the norm as a signal. If you depart from it, have your reason ready when you make the offer.

Why is the exercise window after termination 90 days?

Because of the statute rather than convention. To keep incentive stock option treatment the holder must have been an employee at all times from the grant date until three months before exercise, so an ISO exercised more than three months after employment ends is treated as a nonqualified option. Plans usually say ninety days because that fits safely inside the three month limit. The consequence is harsh and usually unintended: somebody who has worked four years and vested in full has three months to find the cash for the strike price plus any tax, or the grant is worth nothing. Extending the window to several years is a legitimate choice, and it converts the option to nonqualified treatment from month four, which brings withholding obligations on a former employee.

How are employee stock options taxed for the employer?

The employer side is quieter than the employee side but it is not nothing. There is no tax event for anyone at grant when the strike price is set at fair market value. On the exercise of a nonqualified option, the spread is wages: you withhold income tax, you pay and withhold Social Security and Medicare, you owe federal unemployment tax, and you take a corporate deduction for the same amount. On the exercise of an incentive stock option there is no withholding and no immediate deduction, but you must file Form 3921 for each exercise. If the holder of an ISO sells the shares before the holding periods are met, that disqualifying disposition converts the spread into ordinary compensation income for them and gives you a deduction.

How big should the option pool be?

Work it out from the people you plan to hire, not from a percentage borrowed from someone else's company. List the roles you intend to fill in the next eighteen to twenty-four months, put a grant size against each, add a margin for refresh grants to people already with you, and the total is your pool. That produces a number you can defend in an investor conversation, which matters because the pool is almost always negotiated as part of a priced round and the top-up is usually required before the new money arrives, so the dilution lands on existing shareholders. Remember that authorizing the pool is the dilutive act. Granting from a pool that already exists does not dilute you again, and options forfeited by leavers return to the pool for reuse.

Do employees pay tax when their options vest?

No. Vesting is not a taxable event for a stock option. Vesting only means the option has become exercisable, and since the holder still has to pay the strike price to obtain any shares, nothing has been received. This is one of the genuine advantages options have over restricted stock units, which are taxed on vesting whether or not there is any way to sell the shares. Tax arrives for an option at exercise, and then again at sale. That said, the timing advantage cuts both ways: an employee who never exercises never pays tax, and also never owns anything, which is exactly what happens to a large share of grants at small private companies.

What is an employee stock purchase plan?

An employee stock purchase plan, or ESPP, is a program that lets employees buy company stock with money set aside from each paycheck, usually at a discount to the market price. A plan that qualifies under section 423 of the Internal Revenue Code may set the purchase price as low as 85 percent of fair market value, taking the value either when the offering period begins or on the day of purchase. Qualifying is demanding. Shareholders have to approve the plan within twelve months on either side of the date it is adopted. Substantially all employees must be eligible, not a hand-picked group. Anyone who owns 5 percent or more of the company is shut out. No participant may accrue more than $25,000 of stock a year, valued at the moment the option is granted. A single offering period can last up to 27 months, or up to five years if the purchase price is set as a percentage of value at the time of exercise. In practice ESPPs belong to public companies: a discount is meaningless without a market price to take it from, and the shares only help people if they can be sold.

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